Andy Warhol Enterprises

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Texts by: Allison Unruh, Sarah Urist Green, Thomas Crow, Matt Wrbican Contributions: Vincent Fremont Graphic Design: Weiss-Heiten Design English September 2010, 160 Pages, 87 Ills. Hardcover 300mm x 225mm
ISBN: 978-3-7757-2676-4
| Warhol’s multifaceted relationship with consumer society

Throughout his career as an artist, filmmaker, director of the Factory, band manager, magazine publisher, and television entrepreneur, Andy Warhol intentionally blurred the line between art and commerce, calling into question the very values of art by claiming, “Good business is the best art.” Andy Warhol Enterprises examines Warhol's complex and multifaceted relationship with commerce in both his work and his life—from his highly successful career as a commercial artist to his reign as a major cultural trendsetter in the eighties. The catalogue features essays by prominent scholars such as Thomas Crow, as well as an interview with Vincent Fremont, one of Warhol’s close associates, in which he illuminates aspects of Warhol’s critical examination of consumer society.  Exhibition schedule: Indianapolis Museum of Art, October 10, 2010–January 2, 2011